Six Myths of Product Development

Here is an HBR article : Six Myths of Product Development.  By Stefan Thomke and Donald Reinertsen.

Here are the fallacies (or myths) in one list:

  • High utilization of resources will improve performance.
  • Processing the work in large batches improves the economics of the process.
  • Our plan is great; we just need to stick to it.
  • The sooner the project is started, the sooner it will be finished.
  • The more features we put into a product, the more customers will like it.
  • We will be more successful if we get it right the first time.

I recommend the article.



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